At Long John Silver’s, the real star isn’t the seafood, it’s the batter.
The crispy coating makes anything much better.
At Long John Silver’s, the real star isn’t the seafood, it’s the batter.
The crispy coating makes anything much better.
Batter Makes It Better
Batter Makes It Better
Long John Silver's
Long John Silver's
Social
Miami Marlins Partnership
Batter Everything Week
The Singing Battered Fish
Deep Battered Memes
Tinder Ads
Photo Batterer
Deep fried memes? Try deep battered memes.
For one week, nothing is safe from the batter. Long John Silver's batters all items that usually go
without… and adds a few limited-time surprises.
A singing battered fish serenades restaurant-goers and calls out their orders.
A smaller version is available for purchase on the Long John Silver’s website.
He also wrote a song.
Here's the battering process.
No matches? Try adding batter.
Turn any photo into something batter.
Made with my friends
Noah McKee // CBM
Ann Ganao // Strategist
Carson Brooke // Copywriter
Malcolm Rose // Experience Designer
Limited-time battered logo
Concession stand dedicated entirely to battered foods
Noisemakers that shake like a cup of LJS crispies
All-battered merch, including hats and bobbleheads
Batter Cam that puts the batter on screen…then batters them
Social
Deep Battered Memes
Tinder Ads
Deep fried memes? Try deep battered memes.
No matches? Try adding batter.
Photo Batterer
Turn any photo into something batter.
Miami Marlins Partnership
Limited-time battered logo
Concession stand dedicated entirely to battered foods
All-battered merch, including hats and bobbleheads
Noisemakers that shake like a cup of LJS crispies
Batter Cam that puts the batter on screen…then batters them
Batter Everything Week
For one week, nothing is safe from the batter. Long John
Silver's batters all items that usually go without…
and adds a few limited-time surprises.
The Singing Battered Fish
A singing battered fish serenades restaurant-goers
and calls out their orders.
A smaller version is available for purchase on the
Long John Silver’s website.
He also wrote a song.
Here's the battering process.
Made with my friends
Noah McKee // CBM
Ann Ganao // Strategist
Carson Brooke // Copywriter
Malcolm Rose // Experience Designer
